With EyeSpy, we use a groundbreaking, self-developed tool that helps us to analyze and optimize the way things visually work for the people we want to address.
EyeSpy is an eyetracking tool especially developed for smartphone appearances, like apps, web apps, mobile websites or mobile ads. We use EyeSpy to get real-time feedback on how mobile users look at a mobile screen. The results of multiple users will be aggregated to one consolidated score in form of a »big picture«.